The client’s request

Creating a magazine that communicates the important events of the company and helps keeping contact between employees.


  • Delivering a magazine quarterly
  • Creating a colourful, informal magazine with pictures that employees are happy to read


  • We thoroughly discussed the vision and demands with the client
  • We sorted out the visual raw material (photos)
  • We designed the layout
  • We formatted the text
  • After a second discussion with the client, we handed out the magazine in a print-ready format (or upon request, optimized for the digital application)


An informative, entertaining magazine that reflects the unity of Praktiker’s employees, receiving numerous comments of positive feedback.